Most people think that marketing has entered a new era thanks tothe Internet, e-commerce and the worldwide explosion incommunications and computing infrastructure. They're probablyright, but smart marketers know that even in the new economy thefundamentals of marketing are as valid as ever.Smart marketers are up to speed with developments in technology.The smartest of all know that people are stil...
Series: Smart Things to Know About (Stay Smart!) Series (Book 27)
Paperback: 320 pages
Publisher: Capstone; 1 edition (February 12, 2007)
Language: English
ISBN-10: 1841125857
ISBN-13: 978-1841125855
Product Dimensions: 6.9 x 1 x 8.3 inches
Amazon Rank: 15017169
Format: PDF Text djvu ebook
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